Not only are you doubting that there's a better way, you've got doubts about yourself and what you're offering. Each of these doubts seems like a huge, bright, red stop sign.
Those doubts are real. They are frightening. They are resolvable. They don't need to stop you. You're not alone.
This means doing the work to overcome your wounds and heal your relationship with femininity, money, power and abundance. Almost every woman who has come to me for help has come plagued with several of the nine doubts, if not all.
This means crafting a simple, feminine strategy to grow your business that doesn't take a lot of time. Building such a model will do a lot to handle your doubts too. Sometimes it feels impossible just because we don't see 'how' it could work.
If you have been feeling alone in a culture where we value independence over community, you are not alone. To create sustainable, long term success with ease, we need a supportive community that can lift us as we are climbing.
In 1994, I moved to Canada from London, England and started my life from scratch, renting a basement with no money, no friends or family.
In some ways, I was very happy to have freedom to make my own choices. Moving to Canada gave me the freedom to reinvent myself. In other ways, I was having some big money struggles — slowly going into debt in a city with no family or friends.
I grew up in a family that was many things, but two of them were: 'wealthy' and 'dysfunctional'. In my mind, wealth became associated with that dysfunction. I had a very negative relationship with money and wealthy people.
This was the catch-22 I'd been in for years. I was an entrepreneur who needed money, but I hated the people who had it.
Then, one day, I was hurt by someone I really trusted who didn't have money. This blew my mind. I realized that money has little to do with someone's character. Being poor doesn't make people good. Being rich doesn't make them bad.
Suddenly, it was all clear to me. I needed to question my beliefs around money and wealthy people. I needed to stop sabotaging my success.
It sent me into a three-part journey from which the three elements of my approach to simple, feminine business models came.
I had no choice but to go inwards. By experiencing financial lack, I was being initiated into abundance. I studied every self-help book I could find and took every course — even if I had to borrow money.
Having children while also running a business, it was clear my energy and time were limited. I needed a simple business model that could get me results instead of getting lost in the next shiny object or the newest social media platform. I finally came up with a five step process that allowed me to get clients who were perfect for me without ever feeling like I was pushing or 'selling' to anyone.
As my business started to grow, I realized I didn't only need the help of one or two people — I needed a community to carry me. In doing this work, I discovered my next block: I was deeply committed to 'independence' and doing everything on my own. I was terrified of asking for help.
After I learnt to delegate, ask for help and collaborate with others, it freed up my time to enjoy other life pursuits. I started to flourish and blossom. And that's how the simple, feminine business model was born.
The result of all the inner work: I live in a beautiful home in Fraser Heights just outside of Vancouver, purchased for $1.5 million, with my two children and my husband. I love what I do for a living, serving clients internationally through my coaching business. I could have never imagined this when I moved into the bare basement, broke and in a strange city where I knew no one.
If you'd like to create your own simple, feminine business model, keep reading.
I believe the relationship we have to money and power lies at the heart of women's empowerment. Our basic survival and safety depends on money. It isn't possible to make more money unless we heal the money traumas we grew up with.
Women, in particular, have been unfairly treated over the years, either in our families or in our culture at large. But healing our wounds rids us of cynicism and gives us the kind of sensitivity needed to help others heal.
By stepping into our personal power we gain the courage to ask for money for our gifts. This world desperately needs powerful women with the means to bring their feminine spirit into the world.